Maximizing the Effectiveness of Inside Sales
Strategies and Tactics for Boosting the Performance and Contribution of Your Inside Sales Function
For some companies, inside sales is about generating leads or appointments for the field. For others, inside sales is about handling the tedious grunt work to free-up outside salespeople. And for some, inside sales has even been a sort of training ground where entry-level reps can gain some experience before vying for an outside sales position. But in recent years, the inside sales function has been changing dramatically. And leading inside sales groups have been stepping-up to play a much more strategic role in driving ongoing sales performance. In this on-demand training webinar, you'll learn about:
- The major changes in how companies are viewing inside sales versus outside sales in today's business environment.
- Where leading inside sales groups are now focusing their attentions in order to have a more significant impact.
- Structural and organizational considerations for enhancing prospect engagement and accelerating sales cycles.
- The new expectations, objectives, and measures that are transforming inside sales into a more strategic function.
This webinar is just one of hundreds of educational resources you get access to as a Marketing Ops Journal subscriber.
More Subscriber-Only Resources From Our Library
-
How to Optimize Your Sales Funnel
With so many different variables involved, improving sales performance across the board and at-scale can seem like a daunting task. But with a different perspective on your sales funnel, you can generate huge improvements much more easily and with far less risk.
View This Webinar -
Closing the Gap on Growing Existing Customers
A MindBrew research briefing that exposes and explores a mission-critical capability that most B2B sales operations are admittedly lacking.
View This Research -
From Gathering Research to Generating Leads
What happens when a content marketing firm decides to actually practice what it preaches? They develop a repeatable marketing program that generates a whopping 250% more qualified leads! In this interview, Paul Salvaggio opens the kimono on this successful campaign.
View This Interview -
Two Paths Toward Pricing Improvement
More B2B companies than ever before are taking steps to improve their pricing. But they aren't all going about it in the same ways...or achieving the same results. In this special report, we characterize the two primary paths that are being taken and expose the critical differences.
View This Research
