Best Practices & Research to Make Your Marketing Operation More Effective

Marketing Ops Journal

Subscriber-Only Training Webinar

Already a subscriber? Login

Subscribe and get immediate access to this webinar, full access to our research library, and much more...

Identifying and Capturing Profitable “Quick Wins”

Strategies and Tactics for Generating Rapid Results Without a Lot of Effort or Expense

It’s always good to have a few simple strategies close at hand that are effective at boosting margin dollars without a ton of time or budget. In this 3-part recorded training session discussing 15 of these "quick win" strategies and tactics, you will learn about:

  • Why combinations of smaller improvements can generate big results and help your career.
  • 5 strategies for changing how your salespeople determine price levels and develop quotes.
  • 6 approaches for tweaking "back-end" elements that have a negative effect on your margins.
  • 4 improvements that can ultimately generate a much more profitable mix of business.

This webinar is just one of hundreds of educational resources you get access to as a Marketing Ops Journal subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Beyond the Hype of Marketing Automation Tools

    Marketing automation tools can be very powerful and beneficial. But are these toolsets really the answer to all of our lead generation woes? In this interview with Dan McDade, the author of The Truth About Leads, we cut through the hype surrounding marketing automation tools and discuss their proper role in lead generation.

    View This Interview

  • Competitive Insights for More Strategic Selling

    For strategic selling, playing against your competitors' features, functions, and price-points isn't enough. This video guide explains how to win more often by gaining a much deeper understanding of your competitors.

    View This Guide

  • Closing the Gap on Growing Existing Customers

    A MindBrew research briefing that exposes and explores a mission-critical capability that most B2B sales operations are admittedly lacking.

    View This Research

  • Making Organizational Change Happen

    How do you get an organization to move away from the status quo and actually embrace doing things differently? How do you foster true adoption, as opposed to merely forced compliance? Given the organizational dynamics involved, effective change management requires a more strategic approach.

    View This Webinar