How to Avoid Sales Compensation Gotchas
Exposing the Problems with Various Compensation Schemes and Exploring Potential Solutions
While no variable compensation approach is ever going to be perfect, if you're aware of the potential ramifications and problems, you stand a much better chance of crafting a structure that minimizes the unintended consequences. In this guide, you will learn about:
- The most straightforward sales compensation strategy...that also happens to be the most costly and damaging.
- The intuitive compensation "solution" that really doesn't address the heart of the problem to the degree people think.
- The biggest mistake that far too many companies are still making with their sales compensation programs.
- Four different sales compensation strategies and approaches that are being leveraged by leading companies.
This guide is just one of hundreds of educational resources you get access to as a Marketing Ops Journal subscriber.
More Subscriber-Only Resources From Our Library
-
Identifying & Capturing Profitable "Quick Wins"
It’s always good to have a few simple strategies close at hand for boosting margin dollars without having to expend a lot of time, effort, or money. In this three-part recorded training session, we discuss and explain 15 "quick win" strategies and tactics that have proven effective for others.
View This Webinar -
How to Crater a Market with Cost-Plus Pricing
For one large manufacturer, cost-plus pricing was tantamount to malpractice. In this case study, learn how the lack of strategic pricing capability reduced the value of an entire market by over $1 billion.
View This Case Study -
Getting Your Salespeople to Price Better
Chances are, the behavior of your salespeople will ultimately determine whether your pricing strategies are effective or not. In this on-demand training seminar, learn proven approaches and strategies for getting your sales team to price and discount far more effectively.
View This Webinar -
Driving Sales Effectiveness with Strategic CRM
Are you really getting everything you should from your CRM system? Do you even know what's possible? In this four-part training session replay, learn what leading sales operations are doing differently to drive significant sales results, with far less resistance from the field.
View This Webinar

Why Subscribe?
When you join your peers and become a Marketing Ops Journal subscriber, you get immediate access to this guide as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial Marketing Ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in Marketing Ops who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific Marketing Ops challenges
