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Predicting the Future of B2B Marketing

Paul Salvaggio Reveals What He Learned Interviewing the Top Thought Leaders in B2B Marketing

What if you could talk to 30 of the top thought leaders in B2B marketing and get their predictions about where the practice of B2B marketing is headed in the future? Well, that's exactly what Paul Salvaggio of Backbone Media did recently. In this expert interview with Paul, you will learn about:

  • The predictions and future trends being highlighted by the leading B2B marketers and pundits.
  • The top three themes that were pervasive and reoccurring across the range of marketing experts.
  • What these themes might mean for B2B marketers looking to compete effectively in the future.
  • How some of the most popular marketing tools and tactics didn't even make the list...and why.

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