How to Optimize Your Sales Funnel
Boosting Sales Performance with Small Improvements in Just the Right Places
Improving sales performance across the board and at-scale can seem like a daunting task. There are so many different factors and variables involved; it's difficult to know where to start and how to proceed. But with a different perspective on your sales funnel, you can generate significant improvements far more easily than you might have imagined. In this on-demand training webinar, we’ll share:
- Why viewing your sales funnel as an "interconnected system of inputs and outputs" is so powerful and transformative.
- A straightforward way to identify the points in your sales funnel with the most leverage and impact on overall results.
- How relatively small improvements can cascade, combine, and compound to produce a magnified impact on performance.
- Suggestions and tips for getting started, avoiding major problems, and getting the most from your improvement efforts.
This webinar is just one of hundreds of educational resources you get access to as a Marketing Ops Journal subscriber.
More Subscriber-Only Resources From Our Library
Building Data-Driven Marketing Operations
Building a data-driven marketing operation where anecdotes and opinions have ruled for years is no easy task. But with the right approaches, you can transform your marketing processes and culture in less time...and with less conflict...than you might imagine.View This Webinar
How to Make Insight-Based Selling Actually Work
Leveraging customer and industry insights in the selling process is a hot topic these days. In this recorded and transcribed interview, John Thackston reveals what it really takes to turn insight-based selling into an operational capability.View This Interview
Using Analytics to Drive Strategic Marketing Decisions
In this guide, you'll learn how to look at sales and marketing performance in a different way, use analytics to answer much more powerful questions; and identify your company's real strategic "sweet spot" in the marketplace.View This Guide
How to Identify & Target Your Best Prospects
Every year, B2B sales and marketing teams waste millions of dollars and thousands of hours desperately chasing the wrong business. In this on-demand webinar, learn about two methods for making targeting decisions that can improve every aspect of your performance, all at once!View This Webinar
When you join your peers and become a Marketing Ops Journal subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial Marketing Ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in Marketing Ops who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific Marketing Ops challenges