New Benchmarks for Pricing Excellence in B2B
Exploring the Practices and Capabilities That Are Setting New Standards for Pricing Excellence in B2B Environments
Through our research, we’ve identified ten areas where “best practices” have been redefined; setting new benchmarks for pricing excellence in B2B. Using this report as a self-assessment, you can finally see where your organization stands...and what it will take to catch up:
- Explore the significant pricing model improvements that leading B2B pricing organizations have been making.
- Ask and answer 30 self-assessment questions to understand how your practices and capabilities really measure up.
- Learn how leading pricing teams are leveraging pricing technology for far more than just process automation.
- See how new organizational models and different mindsets are enabling greater collaboration and more results.
This research is just one of hundreds of educational resources you get access to as a Marketing Ops Journal subscriber.
More Subscriber-Only Resources From Our Library
-
How Strict Pricing Enforcement Killed a Product
Strict enforcement of pricing policies can seem like a great idea. But this comical case study sheds some light on the perils of enforcing policies that are lacking (and somewhat ridiculous).
View This Case Study -
Seven Steps to Identify and Capture Your Value
With dozens of different methodologies, it's easy to get sidetracked by all of the complexity of value-based selling and pricing. But it's the fundamentals that matter. This video guide gives you what you need to know in seven simple steps.
View This Guide -
How to Deal with Other Internal Departments
As a B2B marketer, there is a limit to how much you can accomplish on your own. This tutorial shows you how to leverage your marketing skills in a different way to influence and motivate the other departments that can have an impact on your efforts.
View This Tutorial -
Navigating the Pricing Technology Landscape
Given the pace of change, it’s increasingly difficult to keep track of the various pricing technologies and what they’re best used for. In this recorded training seminar, we discuss the latest trends and developments and how different types of solutions compare.
View This Webinar
